(Youtube/StateFarmInsurance)
No matter how you sing it, an agent is there whenever you need – that’s the theme of the latest national State Farm ad featuring a group of Elvis impersonators and local agent Axel Jimenez.
“As far as how you get selected, it’s basically a performance thing. So each area within State Farm, from a sales perspective, that leadership team they select people to send to casting calls. The casting call was about a year-and-a-half ago.”
The ad debuted this week, but it was filmed in September.
“5 p.m. to 5 a.m. is when we shot it on a Tuesday night,” said Jimenez. “Because Old Vegas has that whole light show deal, every 50 minutes we had to stop because that would go on.”
Click here for the podcast interview with us Monday morning.
Susan Saunders 1-12-15
