Ed Sheeran was really good in a former life, as he is in the movie YESTERDAY this month and a TV commercial for his favorite product today!
From BillBoard.com:
The ad is exactly what Sheeran pitched to Heinz in a direct message on Instagram in April, when he shouted out the brand in a post asking to slide in his DMs. His efforts not only resulted in his own Heinz commercial, but also his own Heinz bottle, aptly dubbed “Edchup.” Sheeran revealed Edchup on June 5 — otherwise known as National Ketchup Day — and the special bottles have already sold out, but you can follow Heinz on Instagram for updates on when more will be available.
YouTube/Heinz Ketchup
Heinz Tomato Ketchup superfan, Ed Sheeran, came to us with a great idea for a Heinz Advert based on his own experience. We were thrilled to make it happen. From one super fan to another. It has to be Ed Sheeran and Heinz.
Susan Saunders 6/18/19
