Lay’s Goes Regional

Lay’s is releasing eight new potato chip flavors inspired by distinct regional tastes across the U.S.

The new flavors include, Lay’s Cajun Spice, Chile Con Queso, Chesapeake Bay Crab Spice, Deep Dish Pizza, Fried Pickles with Ranch, New England Lobster Roll. Pimento Cheese and Thai Sweet Chili.

Each of the eight flavors will be available at retail stores in its particular region between July 30 and September 23.